This really is a time of change for me. The new Landlord Law site is chugging away nicely so I have time for new ventures.
Zollch Ltd
The most exciting of these is the new company I have set up with my long term web designer Gill Bishop. We have called the company Zollch Ltd – a nonsense word with no known associations which we can use for more or less anything.
Your Law Store
We have started by setting up an online ecommerce store to sell my ebooks and kits for landlords, tenants and advisors. Not everyone wants to join a membership site, and it is nice to be able to produce different products.
The estore is called Your Law Store and we started it off by launching my ebook on assured shorthold tenancies and section 21.
Product launches
Product launches are a new thing for me – a few months ago I had a mad extravagant moment and signed up for Jeff Walker’s Product Launch Forumula course. I have been reading about this for a couple of years now, so as I was set to sell products, it seemed a good idea.
I think probably it is one of the best business investments I have ever made.
Within a few weeks of doing the course I was able to supplement my income by a ‘quick launch’ over Easter which netted me some £2,300. The section 21 ebook launch in early June also went really well, particularly bearing in mind that I had already sold over 100 of the ebooks earlier in the year during its ‘beta launch’.
But Zollch is not going to be just for ecommerce.
Consultancy?
Another thing we have considered is consultancy. If solicitors firms are thinking of offering online services, Gill and I have both been there and done it for the past ten years. So we could offer a pretty nice advisory service for anyone who wanted it.
Between us, we cover most things. I (as a practising solicitor of over 20 years) can analyse their practice to see what options are available to them and offer advice and support, while Gill can deal with the more technical side of things such as constructing websites. I could even help with a product launch now, to raise the finance to pay for the project!
Whether any firms would be interested in such a service remains to be seen (we have had one enquiry), but it is available if needed. Although in the meantime we have plenty to do with Your Law Store. Indeed so much that it is difficult sometimes to know what to do first.
Its a wonderful world
But there are such marvellous opportunities today to create your own products – for example I can now, using reasonably priced software and online services, create promotional videos and publish them online. Ten years, or even two years ago I could never have done that!
These are exciting times.
